Rescu App
Getting Users Ready When It Matters Most
Partnering with Experiences for Mankind I led a redesign of the Rescu app’s onboarding—an experience built to deliver immediate, life-saving assistance during emergencies.
Role
Designer
Scope
- UI/UX Design
- Prototyping
- Landing Page Design
- Social Asser Creation
Recognizing the anxiety of emergency situations, I designed an onboarding flow that feels calm and intuitive, using progress cues and streamlined layouts to guide users seamlessly.
Early Wireframes
After defining the onboarding flow, I audited the brand, unified the color system, and built a style guide to ensure consistency and accelerate engineering implementation.
A cohesive visual system
Designing for Emergency-First Thinking
Rescu’s value is speed. I created bold, easy-to-scan infographics to spotlight the time gap between traditional 9-1-1 response and Rescu’s rapid private digital dispatch.
Landing Pages
Social Assets
Rita, a personalized assistant, helped users navigate the app with calm guidance and timely support.
Built in Guidance
Distinct, branded iconography was used to communicate key ideas quickly and clearly, reinforcing Rescu’s identity while reducing cognitive load in high-stress moments.
